Berkley

PowerBait MaxScent line of baits release a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the hardest to catch fish. The soft yet durable material provides for life-like action and easier hook-ups producing multiple fish on each bait. 'Slender baitfish profile 'Perfect drop shot bait that quivers wiggles with the smallest movements 'Ribs provide more surface area for PowerBait MaxScent scent & flavor | Colors: 4'' Black Shiner, 4'' Brown Back, 4'' Goby, 4'' Green Pumpkin, 4'' Natural Shad, 4'' White Pearl | Item ID: PFPBMSFW4BLSN, PFPBMSFW4BRBK, PFPBMSFW4GOBY, PFPBMSFW4GP, PFPBMSFW4NTSH, PFPBMSFW4WHPR

Berkley innovation, together with professional bass angler experience, has created a new series of soft baits. Berkley's in-house scientists have teamed up with top bass anglers to develop shapes and actions that anglers, and especially bass have never before seen. Berkley Havoc 5" Wide Load: Designed by Skeet Reese. Super-sized tail for extreme water movement. Split the tail for erratic tail-fluttering action | Colors: Bama Bug, Black Blue, Blue DIsco, Electric Blue, Green Haze, Green Pumpkin Green, Green Pumpkin Purple Flake, Green Pumplin, June Bug, Perfection, Perfection Blue Fleck, Plum, Sapphire Blue, Skywalker, Summer Craw, Vampire Orange, Watermelon | Item ID: HVMWL5-BBL, HVMWL5-BBU, HVMWL5-BD, HVMWL5-EB, HVMWL5-GHZ, HVMWL5-GP, HVMWL5-GPGR, HVMWL5-GPPF, HVMWL5-JB, HVMWL5-PF, HVMWL5-PFB, HVMWL5-PL, HVMWL5-SBU, HVMWL5-SC, HVMWL5-SWK, HVMWL5-VO, HVMWL5-WM

'Large distinct profile worm great for burning 'Durable and long lasting 'PowerBait flavor to tip the scales to our advantage | Colors: 7'' Black Blue Fleck, 7'' Green Pumpkin, 7'' June Bug, 7'' Redbug, 7'' Watermelon, 7'' Watermelon Red | Item ID: PFPBWU7BBF, PFPBWU7GP, PFPBWU7JB, PFPBWU7RDB, PFPBWU7WM, PFPBWU7WMR

Whether you are a weekend warrior or a seasoned pro, this easy to use top water lure is designed to deliver explosive top water action. Chunk and Wind the Berkley Choppo around cover and in open water for a serious waking action. The Choppo's durable tail propeller won't melt in your tackle box and the enhanced surface area provides more sound and spray. The precision balance of the bait ensures that it's action begins immediately and it swims straight at a variety of speeds. | Colors: Black Chrome, Bone, Frog, Ghost Bluegill, Ghost White, Maverick, MF Bluegill, Perfect Ghost, Sexy Back, Shad | Item ID: PFBHBCP105BKCH, PFBHBCP105BNE, PFBHBCP105GHBG, PFBHBCP105GHW, PFBHBCP105MAV, PFBHBCP105MFBG, PFBHBCP105MFF, PFBHBCP105MFS, PFBHBCP105PGH, PFBHBCP105SXB, PFBHBCP120BKCH, PFBHBCP120BNE, PFBHBCP120GHBG, PFBHBCP120GHW, PFBHBCP120MAV, PFBHBCP120MFBG, PFBHBCP120MFF, PFBHBCP120MFS, PFBHBCP120PGH, PFBHBCP120SXB, PFBHBCP90BKCH, PFBHBCP90BNE, PFBHBCP90GHBG, PFBHBCP90GHW, PFBHBCP90MAV, PFBHBCP90MFBG, PFBHBCP90MFF, PFBHBCP90MFS, PFBHBCP90PGH, PFBHBCP90SXB

Create a top water commotion they can't resist with the Berkley Spin Rocket. The Spin Rocket's slender hydrodynamic profile is an excellent minnow imitator that glides across the surface. It's clear plastic props feature a cupped design with an enhanced surface area that can spin at slower speeds with maximum spray. Twitch it, rip it, or simply reel it across the surface for irresistible spraying action. | Colors: 1/2oz 110mm Black Chrome | Item ID: PFBHBSR110BKCH

'Ribbontail design swims naturally on the fall with twitches and short hops 'Soft but firm texture irresistible to fish 'Ideal for fishing all your favorite lakes, rivers and streams | Colors: Blue Fleck, Green Pumpkin, June Bug, Motor Oil, Red Shad | Item ID: PFPBBPW8BF, PFPBBPW8GP, PFPBBPW8JB, PFPBBPW8MO, PFPBBPW8RS

The one tournament anglers have been asking for! This popular shape is sure to be the go-to bait for big bass in the summertime. Has a constantly flickering tail the lunkers just can't resist. | Colors: Black, Black Blue Fleck, Black Grape, Black/Blue, Blue Fleck, Cherryseed, Green Pumpkin, Green Pumpkin/Chart, June Bug, Motor Oil, Motor Oil Red Fleck, Plum, Red Shad, Tequila Sunrise, Watermelon, Watermelon Candy, Watermelon Purple RedFl | Item ID: PFPBBPW10BB, PFPBBPW10BBF, PFPBBPW10BF, PFPBBPW10BGP, PFPBBPW10BL, PFPBBPW10CSD, PFPBBPW10GP, PFPBBPW10GPC, PFPBBPW10JB, PFPBBPW10MO, PFPBBPW10MOR, PFPBBPW10PLM, PFPBBPW10RS, PFPBBPW10TS, PFPBBPW10WM, PFPBBPW10WMC, PFPBBPW10WPR

Experience explosive top water action with the Berkley High Jacker. Designed for targeting aggressive schooling fish, the Berkley High Jacker has been refined to deliver the long-distance casting needed for targeting fish that are actively chasing schools of bait. It's unique hydrodynamic shape is ideal for matching smaller bait while its weighting system allows for easy walking actions at high speeds. | Colors: 3/5oz 100mm Black Chrome, 3/5oz 100mm Bone, 3/5oz 100mm Olive Shad | Item ID: PFBHBHJ100BKCH, PFBHBHJ100BNE, PFBHBHJ100OLS

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving you the time and confidence to Feel More Bites - Set More Hooks and Catch More Fish! 'Big fat brother to the Bottom Hopper 'Big profile for big bass 'Great on shaky head, Texas rig, jigworm or weightless | Colors: 5'' Green Pumpkin, 5'' Skeets Ghost Minn, 7'' Green Pumpkin, 7'' Green Pumpkin Red, 7'' June Bug, 7'' Skeets Ghost Minnow, 7'' SouthAfricanSpecial | Item ID: PFPBFBH5GP, PFPBFBH5SGHM, PFPBFBH7GP, PFPBFBH7GPRD, PFPBFBH7JB, PFPBFBH7SASP, PFPBFBH7SGHM

The one tournament anglers have been asking for! This popular shape is sure to be the go-to bait for big bass in the summertime. Has a constantly flickering tail the lunkers just can't resist. | Colors: Black 13pk, Black Blue Fleck 13pk, Black Grape 13pk, Black/Blue 13pk, Black/Chartreuse 13pk, Blue Fleck 13pk, Blue Fleck Firetail 13pk, Camo 13pk, Cherryseed 13pk, Electric Grape 13pk, Green Pumpkin 13pk, Green Pumpkin/Chart 13pk, June Bug 13pk, Midnight Fire 13pk, Motor Oil 13pk, Motor Oil Red Fleck 13pk, Plum 13pk, Plum/Chartreuse 13pk, Pumpkinseed 13pk, Purple 13pk, Red Shad 13pk, Red Shad Green Glitter 13pk, Strawberry Glitter/Red 13pk, Tequila Sunrise 13pk, Watermelon 13pk, Watermelon Red Glitter 13pk | Item ID: PFPBBPW7BB, PFPBBPW7BBF, PFPBBPW7BC, PFPBBPW7BF, PFPBBPW7BFF, PFPBBPW7BGP, PFPBBPW7BL, PFPBBPW7C, PFPBBPW7CSD, PFPBBPW7EG, PFPBBPW7GP, PFPBBPW7GPC, PFPBBPW7JB, PFPBBPW7MF, PFPBBPW7MO, PFPBBPW7MOR, PFPBBPW7PLC, PFPBBPW7PLM, PFPBBPW7PS, PFPBBPW7PU, PFPBBPW7RS, PFPBBPW7RSG, PFPBBPW7SGR, PFPBBPW7TS, PFPBBPW7WM, PFPBBPW7WRG

Whether you are a weekend warrior or a seasoned pro, this classic top water lure is designed to deliver explosive top water action. Berkley J-Walkers feature a sleek tail weighted design that has been refined through countless prototypes to provide casting distances while their hydrodynamic shape, precision balance point, and resting position allow for an easy walk the dog action that has been proven on the water. Topped off with Fusion19 hooks, Berkley J-Walkers are sure to impress anglers of all skill levels. | Colors: 1/2oz 100mm Bone | Item ID: PFBHBJW100BNE

Offering a tempting surface waking action at any speed, the Berkley WakeBull combines the popular Squarebull body with a shallow pitched bill and tail wagging action. It's bill and well-balanced design not only allows it to deflect off surrounding cover but also allows it to be fished at higher speeds without blowouts. WakeBull's sound resonance chamber amplifies the knocking sound with each wag of the tail that entices the curiosity of surrounding fish. | Colors: 2/5oz 60mm Bone, 2/5oz 60mm Danald, 2/5oz 60mm MF Bluegill | Item ID: PFBHBWB60BNE, PFBHBWB60DAN, PFBHBWB60MFBG

The Grass Pig is a swimbait which can be rigged several ways: use a weighted hook, Florida rig, offset wide gap hook, or jighead. The design allows you to fish the bait as slow as you want and still have that irresistible wiggle. The combination of body and tail design, along with many different ways to fish this bait make it a sure fire winner. | Colors: California, Swamp Gas | Item ID: PFHVMGP5CALI, PFHVMGP5SWG

The one tournament anglers have been asking for! This popular shape is sure to be the go-to bait for big bass in the summertime. Has a constantly flickering tail the lunkers just can't resist. | Colors: Black, Black/Chartreuse, Blue Fleck, Green Pumpkin, Motor Oil, Pumpkinseed, Red Shad, Tequila Sunrise | Item ID: PFPBBPW4BC, PFPBBPW4BF, PFPBBPW4BL, PFPBBPW4GP, PFPBBPW4MO, PFPBBPW4PS, PFPBBPW4RS, PFPBBPW4TS

'No refrigeration needed 'More effective and easier to store than wax worms or larvae | Colors: Chartreuse 75pk, Pink 75pk, White 75pk | Item ID: PFPBHPWGCH, PFPBHPWGPK, PFPBHPWGWH

'The premier casting shad 'Irresistible side roll and tail wag 'Slow rise at pause | Colors: Brown Mustard, Chameleon Pearl, Special Red Craw, Spring Craw | Item ID: PFBHBBS5BMUST, PFBHBBS5CMPRL, PFBHBBS5SGCR, PFBHBBS5SPCR

Create a top water commotion they can't resist with the Berkley Spin Bomb. Not only does the Spin Bomb's shape make it ideal when there are smaller baitfish present but it's unique shuttering action when paused is a perfect wounded bait imitator. It's clear plastic props feature a cupped design with an enhanced surface area that can spin at slower speeds with maximum spray. Twitch it, rip it, or simply reel it across the surface for irresistible spraying action. | Colors: 2/5oz 60mm Black Chrome, 2/5oz 60mm Danald, 2/5oz 60mm MF Bluegill, 2/5oz 60mm MF Shad | Item ID: PFBHBSB60BKCH, PFBHBSB60DAN, PFBHBSB60MFBG, PFBHBSB60MFS

Berkley has repackaged the popular bait and branded it with its signature feature, its unique action which creates a "Flicker" that imitates a fleeing baitfish. The fold-out package features the respected dive curves created by Precision Angling. The Berkley team designed the Flicker Shad to have the perfect action all season long. Each lure is tank tested to ensure the proper action right out of the package 'Pro designed, Individually tank tested 'Weight transfer for bullet-like cast 'Mustad Ultra Point Hooks | Colors: 3/16oz 5cm Clear, Black Silver, Blue Tiger, Chartreuse Pearl, Chrome Clown, Firetiger, Purple Tiger, Racy Shad, Red Tiger | Item ID: PFFFSH5MBSV, PFFFSH5MBT, PFFFSH5MCCL, PFFFSH5MCLEAR, PFFFSH5MCPR, PFFFSH5MFT, PFFFSH5MPT, PFFFSH5MRCS, PFFFSH5MRT

The Pit Boss has the best possible action to get bites in all conditions. It's the perfect size to match the most common forage like bait fish and crawfish. The Pit Boss will be the ultimate flipping bait. | Colors: Big Texan, June Bug, Okochobee Craw | Item ID: PFHVMPBJ3BTX, PFHVMPBJ3JB, PFHVMPBJ3OCC

An extremely versatile lure, the Berkley Surge Shad provides an exaggerated wobbling action that is ideal for fish actively feeding on the surface or those that are suspended. It's bill design has been tailored for multiple presentations. Simply reel it, twitch it, or aggressively jerk it this silent lure excels in slightly calmer situations. | Colors: 2/3oz 130mm Black Chrome, 2/3oz 130mm Kentucky Blue, 2/3oz 130mm MF Shad, 2/3oz 130mm White Shad | Item ID: PFBHBSSJ130BKCH, PFBHBSSJ130KBL, PFBHBSSJ130MFS, PFBHBSSJ130WHSH

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving you the time and confidence to Feel More Bites - Set More Hooks and Catch More Fish! | Colors: 4.75'' Green Pumpkin, 6.25'' Green Pumpkin, 6.25'' GrnPmk Purple Fl, 6.25'' Methiolate, 6.25'' ShadyWtrmlnCandy, 6.25'' SouthAfrSpecial | Item ID: PFPBBBH4GP, PFPBBBH6GP, PFPBBBH6GPPF, PFPBBBH6MT, PFPBBBH6SASP, PFPBBBH6SWC

'The material releases a super-charged scent field attracting fish in a way never before seen 'Classic slow falling stick bait wiggle action 'Durable and long lasting 'Added scent dispersion makes fish eat it | Colors: 4'' Baby Bass, 4'' Black Blue Fleck, 4'' Cinnamon Purple, 4'' Green Pumpkin, 5'' Cinnamon Purple, Black Blue Flake, Green Pumpkin, Junebug, Watermelon Copper/Orange/Red | Item ID: PFPBMSTG4BBB, PFPBMSTG4BBF, PFPBMSTG4CNP, PFPBMSTG4GP, PFPBMSTG5BBF, PFPBMSTG5CNP, PFPBMSTG5GP, PFPBMSTG5JB, PFPBMSTG5WCOR

Whether you are a weekend warrior or a seasoned pro, this classic top water lure is designed to deliver explosive top water action. Berkley J-Walkers feature a sleek tail weighted design that has been refined through countless prototypes to provide casting distances while their hydrodynamic shape, precision balance point, and resting position allow for an easy walk the dog action that has been proven on the water. Topped off with Fusion19 hooks, Berkley J-Walkers are sure to impress anglers of all skill levels. | Colors: 2/3oz 120mm Bone, 2/3oz 120mm Chrome, 2/3oz 120mm Olive Shad | Item ID: PFBHBJW120BNE, PFBHBJW120CHR, PFBHBJW120OLS

Berkley Flicker Minnows are pro designed and tournament proven. Using the same strict development standards from Flicker Shad, we created a line of minnow baits that dive deeper with maximum flash and tail action. The Flicker Minnow body design, in combination with its impressive dive curve, get you to the fish quicker. The field test results are in -- and the result? These baits flat out Catch More Fish! 'Pro designed to create the ultimate minnow style trolling lure 'Size, profile, and dive depth imitate a minnow 'Mustad Ultra Point Hooks | Colors: Slick Blue Alewife | Item ID: PFFFMN11DSLBA

Berkley paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply create dream baits. These hard baits capture the essence and action of artfully handcrafted wooden baits with exactness and durability delivered in a synthetic bait. The balanced designs throw straight and far and are consistently ready to run right out of the package without tuning. | Colors: 7cm Lavendar Shad | Item ID: PFBHBDRTC175LAVS

'The material releases a super-charged scent field attracting fish in a way never before seen 'Body style great for cover-oriented presentations 'Highly ribbed main body allows for maximum scent release 'The soft yet durable material provides for life-like action and easier hook-ups | Colors: Black Blue Flake, Green Pumpkin, South African Special, Watermelon Candy, Watermelon Red Magic | Item ID: PFPBMSCH4BBF, PFPBMSCH4GP, PFPBMSCH4SASP, PFPBMSCH4WMC, PFPBMSCH4WRM

The Pit Boss has the best possible action to get bites in all conditions. It's the perfect size to match the most common forage like bait fish and crawfish. The Pit Boss will be the ultimate flipping bait. | Colors: Big Texan, Black Blue, California, Okochobee Craw, Perfection Blue Fleck | Item ID: PFHVMPB4BBL, PFHVMPB4BTX, PFHVMPB4CALI, PFHVMPB4OCC, PFHVMPB4PFB

'Aggressive wobble and side flash 'Gets deep quick 'Slow rise at pause | Colors: Big Money, Black Silver | Item ID: PFBHBDG65BGMNY, PFBHBDG65BSV

'Classic stick bait wiggle action 'Durable and long lasting 'PowerBait flavor to tip the scales to your advantage | Colors: 5.25'' Coppertreuse, 5.25'' Green Pumpkin, 5.25'' IKE's Magic, 5.25'' IKE'sGrnPmkBluFl, 5.25'' IKE'sMorningDawn, 5.25'' Skeets GrnMoney, 5.25'' SkeetsChartShad | Item ID: PFPBTG5CPTR, PFPBTG5GP, PFPBTG5IGPB, PFPBTG5IMD, PFPBTG5IMG, PFPBTG5SCHS, PFPBTG5SGNM

I designed the Money Maker to simply catch more fish! For years I've been cashing checks and winning tournaments around the country with similar baits, but was never satisfied with them. With the unique design of the Money Maker the bait never quits moving, making fish bite! My go to technique is a drop shot with the bait rigged wacky style in any depth! Due to the unique design the Money Maker has incredible quivering action even with the slightest twitch This will be the ultimate go-to drop shot bait | Colors: 4.5'' Watermelon Red Fl | Item ID: PFHVMMM4WRF

The Chigger Craw has raised the bar on realistic soft plastics. The Chigger Craw is designed to mimic a crawfish. Small appendages on both sides of the bait and the claws move through the water with a fluent life-like action. The Chigger Craw can be effectively fished on a Texas Rig, or used as a jig trailer to bulk up the bait. The realistic texture and Powerbait scent impregnated into every Chigger Craw will give you the advantage. 'High action pinchers 'Fish it slow or buzz it and watch the craws swim wildly back and forth | Colors: Black Blue Fleck, Black Red Fleck, Green Pumpkin, Watermelon | Item ID: PFPBBCHC3BBF, PFPBBCHC3BLR, PFPBBCHC3GP, PFPBBCHC3WM

Panfish, such as crappie, bluegill, bream, and perch are sought after more than any other freshwater species. Natural or livebait is most often used to catch these plentiful species, but availability, life span, and durability can be limiting. Gulp! Alive! Micro shapes offer the best alternative to live bait ever produced. Soaked in our Powerful Atractant, these bait shapes are realistic and longlasting. | Colors: Black Shad, Emerald Shiner, Smelt, Watermelon Pearl | Item ID: PFGMI2BS, PFGMI2ES, PFGMI2SMLT, PFGMI2WMPR

'Newest addition to the Chigger family of baits 'Super high and wide fast action 'Pitch it, flip it, rig it on a jig head, use it as a trailer | Colors: 3'' Black Blue Fleck, 3'' California, 3'' Green Pumpkin, 3'' IKE'sGrnPmkBluFlash, 3'' Skeets Green Money, 3'' Skeets Hot Craw | Item ID: PFPBCB3BBF, PFPBCB3CALI, PFPBCB3GP, PFPBCB3IGPB, PFPBCB3SGNM, PFPBCB3SHCR

Berkley Flicker Minnows are pro designed and tournament proven. Using the same strict development standards from Flicker Shad, we created a line of minnow baits that dive deeper with maximum flash and tail action. The Flicker Minnow body design, in combination with its impressive dive curve, get you to the fish quicker. The field test results are in -- and the result? These baits flat out Catch More Fish! 'Pro designed to create the ultimate minnow style trolling lure 'Size, profile, and dive depth imitate a minnow 'Mustad Ultra Point Hooks | Colors: 1/4oz 7cm Clear | Item ID: PFFFMN7DCLEAR

Panfish, such as crappie, bluegill, bream, and perch are sought after more than any other freshwater species. Natural or livebait is most often used to catch these plentiful species, but availability, life span, and durability can be limiting. Gulp! Alive! Micro shapes offer the best alternative to live bait ever produced. Soaked in our Powerful Atractant, these bait shapes are realistic and longlasting. | Colors: Smelt | Item ID: PFGMI4SMLT

Curly-tail grub with Berkley scent and flavor ingredients features an enticing swimming action and small profile to stimulate feeding. Ideal for a variety of rigging applications, including jigs and spinnerbait trailers. Tri-colored grubs laminates with firetails. | Colors: 4'' Black, 4'' Green Pumpkin, 4'' Skeets Ghost Minn, 4'' Watermelon, 4'' White, 5'' Watermelon | Item ID: PFPBBG4BL, PFPBBG4GP, PFPBBG4SGHM, PFPBBG4WH, PFPBBG4WM, PFPBBG5WM

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving you the time and confidence to Feel More Bites - Set More Hooks and Catch More Fish! 'A slender, ribbed creature perfect for punching 'Highly ribbed main body allows for maximum flavor surface. | Colors: 4'' Green Pumpkin | Item ID: PFPBBH4GP

'The material releases a super-charged scent field attracting fish in a way never before seen 'Great action on drop shot rig 'Length and suppleness of bait make it a great shaky head worm 'The soft yet durable material provides for life-like action and easier hook-ups | Colors: Green Pumpkin, Green Pumpkin Candy Red, Green Pumpkin Purple, Watermelon Red | Item ID: PFPBMSDW5GP, PFPBMSDW5GPCR, PFPBMSDW5GPPF, PFPBMSDW5WMR

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving you the time and confidence to Feel More Bites - Set More Hooks and Catch More Fish! | Colors: 4'' Bama Bug, 4'' California, 4'' Green Pumpkin, 4'' GrnPmk Purple Fleck, 4'' June Bug, 4'' Okochobee Craw, 4'' Perfection Blue Flk, 4'' Summer Craw | Item ID: PFPBBPB4BBU, PFPBBPB4CALI, PFPBBPB4GP, PFPBBPB4GPPF, PFPBBPB4JB, PFPBBPB4OCC, PFPBBPB4PFB, PFPBBPB4SC

Curly-tail grub with Berkley scent and flavor ingredients features an enticing swimming action and small profile to stimulate feeding. Ideal for a variety of rigging applications, including jigs and spinnerbait trailers. Tri-colored grubs laminates with firetails. | Colors: Christmas Lights, Firetiger, Natural Chartreuse, Pearl White, White | Item ID: PFPBHPG2CSL, PFPBHPG2FT, PFPBHPG2NATC, PFPBHPG2PW, PFPBHPG2WH

An extremely versatile lure, the Berkley Surge Shad provides an exaggerated wobbling action that is ideal for fish actively feeding on the surface or those that are suspended. It's bill design has been tailored for multiple presentations. Simply reel it, twitch it, or aggressively jerk it this silent lure excels in slightly calmer situations. | Colors: 3/5oz 130mm Black Chrome, 3/5oz 130mm Kentucky Blue | Item ID: PFBHBSS130BKCH, PFBHBSS130KBL

'Finesse style action 'Innovative tail design better casting, more action 'Rapid scent dispersion attracts fish from greater range | Colors: Green Pumpkin | Item ID: PFGSHW5GP

PowerBait MaxScent line of baits release a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the hardest to catch fish. The soft yet durable material provides for life-like action and easier hook-ups producing multiple fish on each bait. 'Influenced by our Pro Team in Japan 'Unique tail and compelling leg actions sure to draw fish to strike 'The material releases a super-charged scent field attracting fish in a way never before seen | Colors: 4'' Green Pumpkin, 4'' Green Pumpkin Magic, 4'' June Bug, 4'' Scpprng Blue Fleck, 4'' SouthAfricanSpecial, 4'' Watermelon Red | Item ID: PFPBMSCRH4GP, PFPBMSCRH4GPM, PFPBMSCRH4JB, PFPBMSCRH4SASP, PFPBMSCRH4SCPBF, PFPBMSCRH4WMR

Berkley Flicker Shad performance with an even more exaggerated action. The Flicker Shad jointed models feature a jointed tail for added tail wag resulting in the most side flash and roll out of any Flicker Shad. Each bait is individually tank tested ensuring this proven all-purpose trolling bait works right out of the package. | Colors: 1/3oz 7cm Chartreuse Pearl, 1/3oz 7cm Purple Tiger | Item ID: PFFFSH7JCPR, PFFFSH7JPT

The Chigger Craw has raised the bar on realistic soft plastics. The Chigger Craw is designed to mimic a crawfish. Small appendages on both sides of the bait and the claws move through the water with a fluent life-like action. The Chigger Craw can be effectively fished on a Texas Rig, or used as a jig trailer to bulk up the bait. The realistic texture and Powerbait scent impregnated into every Chigger Craw will give you the advantage. 'High action pinchers 'Fish it slow or buzz it and watch the craws swim wildly back and forth | Colors: Black Blue Fleck, Black Red Fleck, Green Pumpkin, Pumpkin Green Fleck, Sapphire Blue, Watermelon, Watermelon Candy | Item ID: PFPBBCHC4BBF, PFPBBCHC4BLR, PFPBBCHC4GP, PFPBBCHC4PG, PFPBBCHC4SBU, PFPBBCHC4WM, PFPBBCHC4WMC

The one tournament anglers have been asking for! This popular shape is sure to be the go-to bait for big bass in the summertime. Has a constantly flickering tail the lunkers just can't resist. | Colors: Black 100pk, Blue Fleck 100pk, Green Pumpkin 100pk, Motor Oil 100pk, Pumpkinseed 100pk, Red Shad 100pk, Tequila Sunrise 100pk | Item ID: PFCPWA7BF, PFCPWA7BL, PFCPWA7GP, PFCPWA7MO, PFCPWA7PS, PFCPWA7RS, PFCPWA7TS

The Craw Fatty has bigger ribs and a wider body for increased action and maximum disturbance in the water. The thinner design in the plastic body results in flawless hook-ups. It's a great multipurpose bait, you can flip it, pitch it, punch it, Texas & Carolina rig it, or use it as a jig trailer. | Colors: Texas Craw | Item ID: PFHVMCU4TC

Ideal for calling fish up or situations with a slight chop, the BerkleyCane Walker delivers the most surface disturbance of any Berkley top water lure. With a loud rattling chamber, spitting cup, and long-distance casting ability the Berkley Cane Walker is sure to get their attention. | Colors: 5/6oz 125mm Blue Bullet, 5/6oz 125mm Bone, 5/6oz 125mm Chrome, 5/6oz 125mm CJ Shad, 5/6oz 125mm Ghost White, 5/6oz 125mm MF Shad, 5/6oz 125mm Olive Shad, 5/6oz 125mm Perfect Ghost, 5/6oz 125mm Sexy Back | Item ID: PFBHBCW125BBUL, PFBHBCW125BNE, PFBHBCW125CHR, PFBHBCW125CJS, PFBHBCW125GHW, PFBHBCW125MFS, PFBHBCW125OLS, PFBHBCW125PGH, PFBHBCW125SXB

'Japanese inspired shape & action 'Tons of surface area for maximum flavor 'Great on wobble head jigs | Colors: 4'' Green Pumpkin, 4'' Green Pumpkin Magic, 4'' June Bug, 4'' SouthAfricanSpecial, 4'' Sprayed Grass, 4'' Watermelon Candy, 4'' Watermelon Red, 4'' Watermelon Red Magic | Item ID: PFPBJST4GP, PFPBJST4GPM, PFPBJST4JB, PFPBJST4SASP, PFPBJST4SPGR, PFPBJST4WMC, PFPBJST4WMR, PFPBJST4WRM

Crafted to deliver exciting top water action, the Berkley Bullet Pop combines versatility and proven popper action. It's sleek tail weighted design provides excellent casting performance while the tapered back provides a flat surface for added flash. Not only does the Bullet Pop's cupped mouth deliver a classic spit and surface swell but its unique balance allows anglers of all skill levels to easily walk it with near 180 degree turns with minimal movement. The Berkley Bullet Pop is ideal for both covering open water and targeting cover. | Colors: 1/2oz 80mm Sexy Back, 2/5oz 70mm Bone, 2/5oz 70mm Danald | Item ID: PFBHBBP70BNE, PFBHBBP70DAN, PFBHBBP80SXB