Reaction Innovations | Creature Baits

Reaction Innovations' soft plastic baits are becoming the hottest baits in the bass fishing market. The reason for their success is easy to see once you get one of their baits in your hands. Reaction Innovations has been able to perfect fantastic two and three color shots that give the Sweet Beaver great swirl and two-tone patterns unlike anything you or the fish have ever seen. Also adding to the great success of the Sweet Beavers is the unique design. Owner and pro fishermen, Andre Moore, has taken his years of on the water experience and created a bait that is tough and compact, but moves a lot of water and has lots of action in almost any situation. The body of the Sweet Beaver features forward facing ribs that create lots of pressure waves that let bass know something is moving and offers bass a texture that they seem to like when they inhale the lure. The centerline is recessed for better hook penetration but the 'nose' of the lure is thick to hold your hook without tearing on every fish. The long, flat, beaver tail is textured on the flat surfaces and along the edge, and it's splitable so you can have a twin tail look, an attention to detail not seen in most soft plastic lures. The Sweet Beaver also has additional tails set at 90 degrees to the beaver tail for fish attracting movement no matter which way the lure is moved. | Colors: Backwater Blue, Bad Shad, Big Texan, Black Light, Black Neon, Black/Blue, Black/Red, Blank Check, Bloody Bug, Bloody Mary, California 420, Coonasty, Coosa Special, Corndog (TC), Dirty Sanchez, Dirty Wizard, Donkey Punch, Flora-Bama, Fried Watermelon (TC), Green Goby, Green Pumpkin, Green Pumpkin Magic, Green Pumpkin Red, Hematoma, HillBilly Special (TC), Honey Doo Doo, Hot Tamale, Houdini, Infection, Juicy, Junebug, Low Blow, Magic Craw Red, Magic Craw Swirl, Main Vein (TC), Okeechobee Craw, Oxblood, Pay Back, Penetration, Rhythm & Blues, Road Kill, Soft Pappi (TC), Spanish Fly (TC), Spiked Watermelon, Sprayed Grass, Spring Break, Tramp Stamp, Violator, Warmouth (TC), Waterbug, Watermelon, Watermelon/Grn Pmpkin, Watermelon/Red, White Trash, Xmas Pumpkin | Item ID: RISWB001, RISWB002, RISWB003, RISWB004, RISWB006, RISWB007, RISWB008, RISWB009, RISWB010, RISWB012, RISWB013, RISWB015, RISWB016, RISWB017, RISWB019, RISWB024, RISWB025, RISWB026, RISWB027, RISWB028, RISWB029, RISWB033, RISWB034, RISWB037, RISWB039, RISWB040, RISWB043, RISWB060, RISWB062, RISWB063, RISWB064, RISWB065, RISWB067, RISWB071, RISWB075, RISWB076, RISWB077, RISWB078, RISWB090, RISWB091, RISWB092, RISWB094, RISWB095, RISWB098, RISWB099, RISWB100, RISWB103, RISWB104, RISWB106, RISWB112, RISWB113, RISWB114, RISWB116, RISWB118, RISWB121

The Trixie Shark is similar to the Trixie Shad, but this soft plastic bait has two tails that really kick up the water when they are cranked in. Great for flipping with a Texas rig or for Carolina rigging. | Colors: Green Pumpkin White | Item ID: RITS085

Reaction Innovations' soft plastics have taken the bass fishing world by storm! The reason for their wild success is obvious when you look at their baits. The plastic is soft and flexible but tough enough to stay up on the hook. They are loaded with salt for the natural taste a bass needs to hold on longer, and their unique designs are unlike anything else on the market today. But maybe the biggest reason for their success with fishermen and with the fish are the fantastic colors they are able to put into these baits. Noted bass pro and owner of Reaction Innovations, Andre Moore, has the on-the-water experience and bass catching know-how to design the right bait and produce the right colors to consistently catch fish. The Double Wide Beaver is the larger version of the very popular Sweet Beaver and is designed for flipping big fish. This bait moves a lot of water with the ribbing on the side, the large double paddle tail and the shorter paddles set at 90 degrees. The fantastic two and three color shots Reaction Innovations has been able to perfect gives these baits the intricate color patterns of a hand pour at the price of injected baits. If flipping heavy cover for big bass is part of your winning strategy, the Double Wide Beaver should be at the end of your line. | Colors: California 420, Hematoma, Penetration, Sprayed Grass, Watermelon/Red | Item ID: RIDWB006, RIDWB008, RIDWB025, RIDWB029, RIDWB040

Another great expansion in Reaction Innovations' line-up of soft plastics, the Reaction Innovations Twerk delivers big action made for tempting big fish. Designed with two pronounced ribbed claws, the Reaction Innovations Twerk delivers a strong flapping action that moves tons of water and excels on a jig trailer. Available in a number of big bass-catching colors, the Reaction Innovations Twerk will make an excellent and trusted addition to any angler's soft plastic arsenal. | Colors: Black Red, Dirty Sanchez, Magic Craw Swirl, Okeechobee Craw, Sprayed Grass, Tramp Stamp, White Trash | Item ID: RITW002, RITW007, RITW017, RITW025, RITW063, RITW094, RITW099